NBA to open first European Cafè-Bar Venue in Barcelona

As reported by The Drink Business, The first NBA Café in Europe is set to open this autumn on the iconic La Rambla in Barcelona, the NBA and Spanish restaurant group AN Grup have announced.

NBA Café Barcelona, the first NBA destination of its kind in Europe, will offer a “unique dining and entertainment experience capturing the energy and feel of the NBA”. NBA Café Manila in the Philippines was the NBA’s first café to open outside the US in April 2014.

Covering 1,200 square metres, NBA Café Barcelona will feature a range of NBA imagery, memorabilia, and merchandise. On the food and drink side, the venue will offer “quintessential” American bar and grill favorites along with local and Mediterranean dishes.

Multimedia displays including an arena-inspired, four-sided ‘jumbotron’ over the bar area will show NBA highlights and programming so diners never miss a shot. Fans will also be able to meet NBA talent, including current and former players, mascots and dance teams during key moments throughout the year.

¡WOOOOW!
¡Barcelona acogerá el primer NBA Café en Europa el proximo Octubre! pic.twitter.com/8MiK1YytUU

— NBA Spain (@NBA_Spain) July 14, 2016