Big is On and What defines a Champion: two promos to launch the season

BIG IS ON is the newest official commercial campaign to launch the 2013-14 season. 

The spot features Damian Lillard, Gordon Hayward, Greg Monroe, Harrison Barnes, John Wall, Jrue Holiday, Kemba Walker, Kenneth Faried, Kyrie Irving, Mike Conley Jr. and Paul George, and is set to background music “This Little Light of Mine” by The Steeles.




While What defines a Champion is a fan-made great promo. This video features all the rivalries, the offseason moves, a heartbreaking montage of injured players lying on the hardwood and enough dunks and dimes to make us pass out.